World Environment Day, 5 June 2013
On 5 June World Environment Day is celebrated around the world. On this occasion, the United Nations Regional Information Centre for Western Europe (UNRIC), the UN Environment Programme (UNEP) and Fabrica (Benetton’s communication research centre), joined forces to mark the day with a powerful video in support of WED2013 and the global campaign, “Think Eat Save: Reduce your Foodprint”.
The video, showcasing the hidden beauty of food, is being broadcast throughout the month of June on mega-screens in Times Square, New York, and Piccadilly Circus, London.
It will also be shown on the Live Windows of the main Benetton flagship stores worldwide, as well as on UN|UNEP and partner websites and social media networks.