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Advertising and Information Integrity - SDG Media…

Advertising and Information Integrity - SDG Media Zone, 79th Session of the UN General Assembly

Production Date
Video Length
00:17:13
Asset Language
Summary
The UN Global Principles for Information Integrity highlight the role of advertising in information integrity. They call on advertisers to demand transparency in digital advertising processes to ensure ad budgets do not inadvertently fund risks to information integrity such as mis/disinformation and hate speech. The Global Principles urge tech companies to innovate new business models that do not rely on programmatic advertising or prioritize engagement over human rights, privacy and safety.
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Description
Speakers:
  • Jake Dubbins, Conscious Advertising Network

  • Claire Atkin, Co-founder and CEO, Check My Ads

  • Rupen Desai, CMO Una Terra and Co-founder, The Shed 28

Moderator:

  • Charlotte Scaddan, Senior Advisor on Information Integrity, UN Department of Global Communications

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